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Starbucks Corporation (SBUX)

Consumer Discretionary
$105.49
-2.66%

16 articles

Price chart

+6.6%Apr 20 – Jul 17
$94.14$101$108Apr 20May 18Jun 17Jul 17
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Starbucks Corporation (SBUX) overview

Starbucks is the largest coffeehouse chain in the world, operating and licensing stores across dozens of markets. It is a member of the S&P 500 and is classified in the Consumer Discretionary sector — retailers, automakers and leisure companies whose sales rise and fall with consumer confidence.

Starbucks Corporation trades on the NasdaqGS under the ticker symbol SBUX. As of the most recent market data, the stock was priced around $105.49, down 2.66% on the session, giving Starbucks Corporation a market capitalization of roughly $120.23B.

Over the past 52 weeks, SBUX has traded between $77.99 and $109.23. Shares are valued at a trailing price-to-earnings (P/E) ratio of about 80.5, a common gauge of how richly the market prices the company's earnings. Starbucks Corporation also pays a dividend, currently yielding around 2.35%.

Key statistics

Price
$105.49
Change (1d)
-2.66%
Market cap
$120.23B
P/E ratio
80.5
52-week range
$77.99 – $109.23
Day range
$105.08 – $109.23
Volume
7.6M
Dividend yield
2.35%

Informational only, not financial advice. Content is AI-generated and may contain errors. How this works.

Why investors watch SBUX

As one of the larger companies in the Consumer Discretionary sector, Starbucks Corporation is closely followed by investors and often moves with broader trends across retailers, automakers and leisure companies whose sales rise and fall with consumer confidence. Traders watch SBUX for earnings reports, analyst rating changes, and headlines that can shift sentiment — each of which is summarized on this page as it breaks.

Because the S&P 500 is weighted by market value, Starbucks Corporation's size means its share-price moves can also nudge the index as a whole, making SBUX a stock that even index investors pay attention to.

Market Mood

4 Bullish8 Neutral4 Bearish

Latest SBUX news

Cramer Sees Opportunities: Buy JNJ, PEP, SBUX, STZ, TJX Stocks
MarketsBullish7/6/2026

Cramer Sees Opportunities: Buy JNJ, PEP, SBUX, STZ, TJX Stocks

Jim Cramer highlighted buying opportunities in five stocks due to a recent market rotation. The June jobs report indicated a slowdown, leading institutions to reposition portfolios. Cramer mentioned PepsiCo (PEP) as a potential bargain ahead of its July 9 earnings report and noted Starbucks (SBUX) as a good buy amidst its turnaround efforts. Additionally, he expressed bullishness on TJX Companies (TJX), given the trend of consumers trading down to off-price retailers. Understanding these dynamics can benefit ordinary investors looking for discounted quality stocks.

Read More: Cramer Sees Opportunities: Buy JNJ, PEP, SBUX, STZ, TJX Stocks
Starbucks (SBUX) Taps $160B Functional Beverage Market
MarketsBullish6/28/2026

Starbucks (SBUX) Taps $160B Functional Beverage Market

The global functional drinks market, valued at $160 billion, has seen a rising demand, particularly among younger consumers. Starbucks (SBUX) has recently introduced protein coffees in the U.S., Canada, and Europe to capitalize on this trend. According to EY's survey, around 75% of millennials and 80% of Gen Z are consuming functional beverages, with over half willing to pay more for drinks that support health goals. Furthermore, Danone's $1.15 billion acquisition of Huel and Pepsi's $2 billion purchase of Poppi illustrate the broader industry's shift towards functional drink offerings, indicating significant growth potential.

Read More: Starbucks (SBUX) Taps $160B Functional Beverage Market
Starbucks (SBUX) CEO Plans Strategies Against Dutch Bros
MarketsNeutral6/27/2026

Starbucks (SBUX) CEO Plans Strategies Against Dutch Bros

Starbucks (SBUX) CEO has outlined a strategy to compete more effectively against Dutch Bros. No specific financial targets or competitive metrics were provided. The announcement reflects the company's intent to strengthen its market position amidst rising competition. This strategy may impact investor confidence and market dynamics as SBUX navigates the competitive landscape.

Read More: Starbucks (SBUX) CEO Plans Strategies Against Dutch Bros
Starbucks (SBUX) Discontinues AI Inventory Tool in North America
TechNeutral5/21/2026

Starbucks (SBUX) Discontinues AI Inventory Tool in North America

Starbucks (SBUX) has decided to discontinue its AI inventory management tool across North America. The tool was rolled out as part of a broader initiative to enhance operational efficiency but has now been deemed ineffective. This decision may impact Starbucks' inventory processes and overall operational strategy going forward. The withdrawal of the AI tool could lead to changes in how inventory is managed, potentially affecting costs and efficiency in the company's supply chain.

Read More: Starbucks (SBUX) Discontinues AI Inventory Tool in North America
Starbucks Korea CEO Dismissed Over 'Tank Day' Promotion Incident
MarketsBearish5/19/2026

Starbucks Korea CEO Dismissed Over 'Tank Day' Promotion Incident

Starbucks Korea has dismissed its CEO, Sohn Jeong-hyun, following a controversial promotion called 'Tank Day' that coincided with the anniversary of the Gwangju Uprising crackdown. The campaign, which featured promotional drink tumblers, sparked significant backlash, including calls for a boycott, and was rolled back just hours after its launch. The parent company, Shinsegae, issued an apology for the 'inappropriate marketing' and stated they would review internal processes to avoid future incidents. This event highlights the potential impact of social and political sensitivities on brand reputation and consumer behavior in the region.

Read More: Starbucks Korea CEO Dismissed Over 'Tank Day' Promotion Incident
Starbucks (SBUX) Opens First Corporate Office in India for Tech Growth
TechNeutral5/16/2026

Starbucks (SBUX) Opens First Corporate Office in India for Tech Growth

Starbucks (SBUX) plans to open its first corporate office in India aimed at enhancing its technology and innovation capabilities. This expansion is part of Starbucks' strategy to strengthen its digital infrastructure and adapt to local market demands. The new office will focus on leveraging technology to improve customer experience and streamline operations in one of its key growth markets. The move signifies Starbucks' commitment to increasing its presence in India and aligns with its broader global strategy.

Read More: Starbucks (SBUX) Opens First Corporate Office in India for Tech Growth
Starbucks (SBUX) Layoffs: 300 Jobs Cut Nationwide
MarketsBearish5/15/2026

Starbucks (SBUX) Layoffs: 300 Jobs Cut Nationwide

Starbucks (SBUX) has announced the termination of 300 U.S. employees and will close several regional support offices. This decision reflects the company's ongoing restructuring efforts amid evolving market conditions. The layoffs, effective immediately, may impact operational efficiency as the company adjusts workforce levels to maintain profitability. Such workforce reductions are significant for market sentiment regarding Starbucks' financial health and adaptability to current economic challenges.

Read More: Starbucks (SBUX) Layoffs: 300 Jobs Cut Nationwide
Starbucks (SBUX) Stock Rises; TD Cowen Sees Further Gains Ahead
MarketsBullish5/14/2026

Starbucks (SBUX) Stock Rises; TD Cowen Sees Further Gains Ahead

Starbucks (SBUX) has experienced significant growth this year, with analysts at TD Cowen expressing optimism for continued upward movement. Although specific trading volumes and price changes were not provided, the positive sentiment indicates potential gains for investors in the near future. The report underscores the company's position in the market and suggests that it may deliver further value, impacting stakeholders positively. This outlook is particularly relevant for traders and long-term investors monitoring the stock's performance.

Read More: Starbucks (SBUX) Stock Rises; TD Cowen Sees Further Gains Ahead
McDonald's (MCD) Stock Falls 10% YTD, Lowest Since August 2024
MarketsBearish5/12/2026

McDonald's (MCD) Stock Falls 10% YTD, Lowest Since August 2024

McDonald's (MCD) stock is trading at $275, the lowest level since August 2024. Year-to-date, the stock has decreased by 10%, contrasting with a nearly 3% gain for the Dow Jones Industrial Average (^DJI). Following lackluster first-quarter earnings, analysts expressed disappointment, noting a 3.9% same-store sales increase compared to competitors like Burger King's 5.8% jump. Despite resilient 1Q results with 3.8% global comps, concerns about future performance have led to a Hold rating from analysts.

Read More: McDonald's (MCD) Stock Falls 10% YTD, Lowest Since August 2024
S&P 500 Futures Flat Amid Oil Rise and Fed Decision
MarketsNeutral4/29/2026

S&P 500 Futures Flat Amid Oil Rise and Fed Decision

S&P 500 futures were unchanged while oil prices rose due to a U.S. naval blockade on Iran. In premarket trading, Starbucks (SBUX) increased by 4% after raising its full-year outlook. Seagate Technology (STX) and NXP Semiconductors (NXPI) saw increases of over 18% and 19%, respectively, after strong earnings results. Conversely, shares of Robinhood (HOOD) fell 10% as their first-quarter results missed expectations. The market anticipates earnings reports from Alphabet (GOOGL), Amazon (AMZN), Meta Platforms (META), and Microsoft (MSFT) following the close on Wednesday.

Read More: S&P 500 Futures Flat Amid Oil Rise and Fed Decision
Starbucks (SBUX) Sales Projections Increase Following Strong Earnings
EarningsBullish4/28/2026

Starbucks (SBUX) Sales Projections Increase Following Strong Earnings

Starbucks (SBUX) reported sales that exceeded Wall Street expectations, leading to an upward revision of its financial outlook. The company's performance has been positively influenced by a resurgence among younger and lower-income customers. Details on specific sales figures have not been provided, but the overall market reaction indicates a favorable sentiment towards SBUX's growth potential. This upgrade in expectations is likely to impact market confidence in the coffee sector positively.

Read More: Starbucks (SBUX) Sales Projections Increase Following Strong Earnings
Starbucks (SBUX) Q2 Earnings Preview: EPS 43 Cents, Revenue $9.16B
EarningsNeutral4/28/2026

Starbucks (SBUX) Q2 Earnings Preview: EPS 43 Cents, Revenue $9.16B

Starbucks (SBUX) is set to report its fiscal second-quarter earnings, with analysts projecting earnings per share of 43 cents and revenue of $9.16 billion. Last quarter, the company experienced traffic growth for the first time in two years, signaling a potential turnaround under CEO Brian Niccol. For fiscal 2026, Starbucks anticipates adjusted earnings per share between $2.15 and $2.40, along with at least 3% same-store sales growth. Despite a 15% increase in its stock over the past 12 months, it has underperformed relative to the S&P 500, which saw approximately 29% gains.

Read More: Starbucks (SBUX) Q2 Earnings Preview: EPS 43 Cents, Revenue $9.16B
Starbucks (SBUX) Analyst Upgrade Caution from Jim Cramer
MarketsBearish4/13/2026

Starbucks (SBUX) Analyst Upgrade Caution from Jim Cramer

Jim Cramer has advised caution regarding Starbucks (SBUX), following an analyst upgrade. While the specific upgrade details were not provided, Cramer's warning is based on concerns over valuation metrics. Analysts typically raise estimates when they anticipate improved performance, but Cramer suggests investors tread carefully amidst potential market fluctuations. This cautionary stance highlights the importance of underlying fundamentals in investment strategies.

Read More: Starbucks (SBUX) Analyst Upgrade Caution from Jim Cramer
Starbucks (SBUX) Shares Up 7.6% Year-to-Date Despite Earnings Cuts
MarketsNeutral4/4/2026

Starbucks (SBUX) Shares Up 7.6% Year-to-Date Despite Earnings Cuts

Starbucks Corporation (SBUX) shares have increased by 2.3% over the last year and 7.6% year-to-date. Guggenheim recently raised the share price target to $95 from $90 while maintaining a Neutral rating. They also lowered earnings projections for fiscal years 2026, 2027, and 2028 but increased the same-store sales growth estimate for Q2 to 4.8%. Jim Cramer has defended CEO Brian Niccol's turnaround strategy, emphasizing improvements in customer service and strategic store closures, demonstrating a commitment to enhancing the company’s market position.

Read More: Starbucks (SBUX) Shares Up 7.6% Year-to-Date Despite Earnings Cuts
Starbucks (SBUX) Launches Tipping Program and China Investment Deal
MarketsNeutral4/2/2026

Starbucks (SBUX) Launches Tipping Program and China Investment Deal

Starbucks (SBUX) announced a new bonus and tipping program for employees while also formalizing a deal transferring a significant part of its business operations in China to an investment firm. These moves are part of Starbucks' broader turnaround strategy, although they did not positively impact the stock's performance. The company aims to address concerns and improve employee satisfaction amidst challenges. The financial implications of the China deal and bonus program could influence future market perceptions and employee retention.

Read More: Starbucks (SBUX) Launches Tipping Program and China Investment Deal
Delta (DAL) and Starbucks (SBUX) Added to Deutsche Bank's List
MarketsNeutral4/2/2026

Delta (DAL) and Starbucks (SBUX) Added to Deutsche Bank's List

Deutsche Bank analysts identified opportunities in specific companies, including Delta (DAL) and Starbucks (SBUX), projecting potential growth over the next 12 months. The inclusion of these stocks in their 'fresh money' list suggests analysts anticipate positive market movement. While no specific numbers or forecasts are provided, the analysts' assessments could influence investor behavior and trading volumes for these stocks. This move may indicate broader market confidence in the sectors these companies operate within.

Read More: Delta (DAL) and Starbucks (SBUX) Added to Deutsche Bank's List

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Frequently asked questions

Is Starbucks Corporation in the S&P 500?

Yes. Starbucks Corporation (SBUX) is a member of the S&P 500 index, classified in the Consumer Discretionary sector.

What sector is SBUX in?

Starbucks Corporation is classified in the Consumer Discretionary sector of the S&P 500 — retailers, automakers and leisure companies whose sales rise and fall with consumer confidence.

Where can I find the latest SBUX news?

This page collects recent Starbucks Corporation (SBUX) news and market analysis, each article summarized by AI and tagged with bullish, bearish, or neutral sentiment.

What is Starbucks Corporation's stock price?

As of the most recent market data, Starbucks Corporation (SBUX) traded at approximately $105.49. Prices move throughout the trading day, so this reflects the latest available quote rather than a live price.

What is Starbucks Corporation's market cap?

Starbucks Corporation has a market capitalization of roughly $120.23B, based on its most recent share price and shares outstanding.

What is SBUX's P/E ratio?

SBUX trades at a trailing price-to-earnings ratio of about 80.5. The P/E ratio compares a company's share price to its earnings per share.

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