Apple (AAPL) Calls UK App Store Rules Price Regulation Concern

Apple (AAPL) has stated that proposed UK regulations for its App Store would constitute price regulation. In a submission to the Competition and Markets Authority, Apple argued that the rules could hinder innovation and investment. In 2025, Apple's App Store facilitated over £46.5 billion ($61.8 billion) in UK sales, with commissions being less than 3.5% of that total. These regulations could affect how Apple and app developers handle payments, impacting competition and pricing for both consumers and developers.