AMZN Analyst Ratings & Price Targets
Amazon.com Inc.
Consensus rating
The consensus across 61 analysts covering Amazon.com Inc. is Strong Buy.
Price targets
The spread between the lowest and highest target is the number worth looking at. A range of $230.00 to $405.00 on the same company, at the same time, on the same public information, is a fair measure of how much of a price target is judgement rather than arithmetic.
Recent rating changes
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| Sep 3, 2026 | Wells Fargo | Maintained | Overweight | $338.00(from $328.00) |
| Jul 31, 2026 | UBS | Maintained | Buy | $318.00(from $305.00) |
| Jul 31, 2026 | Telsey Advisory Group | Maintained | Outperform | $335.00(from $315.00) |
| Jul 31, 2026 | Bernstein | Maintained | Outperform | $320.00(from $315.00) |
| Jul 31, 2026 | Citigroup | Maintained | Buy | $350.00(from $325.00) |
| Jul 31, 2026 | RBC Capital | Maintained | Outperform | $330.00(from $320.00) |
| Jul 31, 2026 | Mizuho | Maintained | Outperform | $330.00(from $320.00) |
| Jul 31, 2026 | TD Cowen | Maintained | Buy | $350.00(from $340.00) |
| Jul 31, 2026 | DA Davidson | Maintained | Neutral | $250.00 |
| Jul 31, 2026 | Wells Fargo | Maintained | Overweight | $328.00(from $322.00) |
| Jul 31, 2026 | Cantor Fitzgerald | Maintained | Overweight | $320.00(from $330.00) |
| Jul 31, 2026 | Piper Sandler | Reiterated | Overweight | $320.00(from $315.00) |
| Jul 31, 2026 | Benchmark | Maintained | Buy | $400.00(from $370.00) |
| Jul 31, 2026 | Wedbush | Maintained | Outperform | $310.00(from $293.00) |
| Jul 31, 2026 | Truist Securities | Maintained | Buy | $350.00(from $320.00) |
| Jul 31, 2026 | Citizens | Reiterated | Market Outperform | $315.00 |
| Jul 31, 2026 | Needham | Reiterated | Buy | $300.00 |
| Jul 31, 2026 | Keybanc | Maintained | Overweight | $350.00(from $335.00) |
| Jul 31, 2026 | Rosenblatt | Maintained | Buy | $345.00(from $332.00) |
| Jul 31, 2026 | Barclays | Maintained | Overweight | $365.00(from $330.00) |
Source: Yahoo Finance - retrieved just now
Informational only, not financial advice. Content is AI-generated and may contain errors. How this works.
Common questions
What is a price target?
A price target is the share price an analyst expects a stock to reach, usually within twelve months. It follows from that analyst’s own forecasts for the company and their view of what those earnings are worth, so two analysts can publish very different targets on the same company without either being unreasonable.
Do analyst ratings predict returns?
Not reliably. Ratings cluster heavily towards buy across the whole market, they are revised after large price moves at least as often as before them, and a consensus is not an independent set of opinions - analysts read each other. They are most useful as a record of what the sell side currently expects, which is context for a price rather than a forecast of one.
What do upgrade, downgrade and maintained mean?
An upgrade means a firm moved a stock to a more positive rating, a downgrade to a more negative one, and maintained or reiterated means the rating is unchanged even though the firm published a note - often with a revised price target. Initiated means the firm has started covering the company.