Meta (META) Launches AI Model Muse Spark Amid $14.3 Billion Investment

Meta (META) has launched its AI model Muse Spark, the first from its Muse series developed by Meta Superintelligence Labs. This follows a $14.3 billion investment in Scale AI, which hired Alexandr Wang, who now oversees the unit. Meta's stock rose 6.5% on the announcement day, benefiting from overall market gains. While Muse Spark aims for efficiency over being a top-tier model, the global generative AI market is projected to grow from $22 billion in 2025 to nearly $325 billion by 2033, emphasizing the competitive landscape Meta is entering.