KFC Opens 3,400-Sq Ft Open House Restaurant in Texas

Published on Β· Source: cnbc.com

KFC Opens 3,400-Sq Ft Open House Restaurant in Texas

AI Summary

Summarized by AI from the source below

KFC is launching a new restaurant concept called Open House in McKinney, Texas, on September 26. This location will feature breakfast items, table service, and new beverages, marking a first for KFC. Notably, the 3,400-square-foot space aims to test new offerings and improve customer experience. KFC's same-store sales growth was 2% in the second quarter, with sales in its largest market, China, rising by 6%. This initiative may help KFC increase its market share against competitors like Chick-fil-A and Popeyes.

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About Yum! Brands Inc. (YUM)

Yum! Brands operates the KFC, Taco Bell, and Pizza Hut fast-food chains.

The Consumer Discretionary sector covers retailers, automakers and leisure companies whose sales rise and fall with consumer confidence.

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